Ratings wall
The most-rated app in the top 10 is YouTube with 48,971,487 ratings; the median top-10 app has 1,339,767 (10/10 with rating data).
The top-10 maximum is 37× the top-10 median: one app sets the wall, not the typical listing.
Across all 100 apps: maximum 48,971,487 ratings, median 82,559 (100/100 with rating data).
Median star rating among apps with at least one rating: 4.7 (100/100).
Keyword difficulty is scored from the same top-10 maximum, per search term: check a keyword.
| Most ratings | Median ratings | Base | |
|---|---|---|---|
| Top 10 | 48,971,487 | 1,339,767 | 10/10 |
| All 100 | 48,971,487 | 82,559 | 100/100 |
App names
Median name length: 27 characters across 100/100 names; Apple allows 30.
49/100 names are 28–30 characters, within two of the limit.
64/100 names use a colon or a spaced dash to add words after the brand name.
Count your own title and subtitle against the limits: character counter.
| Characters | Apps |
|---|---|
| 1–15 | 18/100 |
| 16–20 | 7/100 |
| 21–25 | 14/100 |
| 26–29 | 38/100 |
| 30 | 23/100 |
| 31+ | 0/100 |
Update freshness
81/100 apps shipped an update in the 30 days up to 2026-09-14.
8/100 apps were first released less than a year before 2026-09-14.
Languages and size
Median number of languages on the store listing: 14 (100/100).
See which languages each storefront indexes: storefront languages.
Median download size: 204 MB (100/100).
Primary category
100/100 apps in this chart have Photo & Video as their primary category.
Pricing in top grossing
In the top grossing chart for Photo & Video (read 2026-09-14), 100/100 apps are free to download and 0/100 charge upfront.
Developers with several apps
18 developers have two or more apps in this top 100.
- Google: 4 apps
- Adobe Inc.: 4 apps
- Meitu Technology Co., Ltd.: 3 apps
- Bending Spoons Apps ApS: 3 apps
- Bytedance Pte. Ltd: 2 apps
Same category in other storefronts
Related
Charts in this category
Top freeTop paidTop grossingApp Store chart volatility
Other categories
All appsGamesEntertainmentProductivityHealth & FitnessEducationLifestyleFinanceSocial Networking
Free tools
How this is measured
Sources: Apple's public top free chart feed for Photo & Video in the US, and Apple's public iTunes lookup endpoint, queried once for all apps in the chart on the US storefront. No Storelift customer data is used.
The ratings wall is the highest rating count in the top 10, with the median beside it. A top 10 filled with new apps without ratings has a median close to zero even when the first place holds hundreds of thousands of ratings, so the median alone would understate it. Rating counts are for this storefront only.
“Updated” uses each app's current version release date and “first released” its original release date, both counted back from the measurement date. Name length counts characters as Apple displays them.
A figure appears only when at least half of the chart's apps returned data (8 of the top 10 for the wall), with its base beside it. If Apple's lookup fails on a day, the previous measurement stays with its own date. A chart position is not a search rank.
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