Free ASO tools
Eight tools for App Store and Google Play metadata and keywords. None of them asks for an account.
Keyword field tool
The App Store's 100-character keyword field is the tightest and most wasted space in ASO. Enter your title and keywords and we'll pack it by Apple's indexing rules. It all runs in your browser, so your text stays on your device.
Keyword field toolCampaign link tool
Share a bare store link on social or in a newsletter and you will never learn where the installs came from. Apple and Google both provide parameters for this; most developers don't know they exist. The link is built in your browser, so what you type stays on your device.
Campaign link toolRank check tool
Enter an App Store or Google Play link and a keyword, and we'll show where your app comes up today in store search for the storefront you pick.
Rank check toolCharacter counter
Live counts for the app name, subtitle, keyword field and promotional text, and for Google Play's app name and short description. It flags a field over its limit and words repeated across fields.
Character counterKeyword combiner
Enter your keywords and we'll build two- and three-word phrases, with every word order if you want. The list is ready to copy.
Keyword combinerBrand term filter
Enter your keyword list and the brand or competitor names; we'll pull out the terms that carry those names, and the duplicates.
Brand term filterKeyword difficulty tool
Enter a keyword and a storefront, and we'll score how hard it is from the ratings and names of the top 10 apps in that search, with the arithmetic shown.
Keyword difficulty toolStorefront languages tool
Pick a language to see the storefronts that read it, pick a country to see the languages indexed there, and count how many storefronts your languages reach.
Storefront languages tool