Free ASO toolsFree tool
App Store keyword difficulty checker
Enter a keyword and a storefront, and we'll score from 0 to 100 how hard it is to rank for, and show the apps you'd compete with.
Difficulty
Ready to checkEnter a keyword and check; the score and the numbers behind it show up here.
FAQ
Common questions
What is the keyword difficulty score based on?
The score describes the competition for this keyword in the selected country. Higher scores mean stronger competition.
Why are popularity and difficulty separate?
Popularity describes demand; difficulty describes competition. Compare both when choosing keywords.
Does it work for Google Play keywords?
This tool covers the App Store. Use the rank checker for Google Play rankings.
How many times a day can I use it?
20 checks a day without signing up, shared with the rank checker.
Start measuring today.
Free plan: 1 app, 25 keywords in each of 2 storefronts, 30 days of history, no card, no end date.