# App Store rejection risk checker URL: https://storelift.net/tools/rejection-check/ Language: en Updated: 2026-09-12 Paste your name, subtitle, keywords and description before you submit. See the words and lengths that tend to draw a rejection on the App Store or Google Play, and why. Paste the text of your App Store listing (name, subtitle, keyword field, promotional text, description) or your Google Play listing (title, short and full description). The checker reads it as you type and lists what could cause trouble in review, with a short reason for each finding. It looks at field limits (the App Store keyword field counts 100 bytes, not characters), placeholder text, VPN mentions, price and ranking claims such as free, best or #1, names of other apps and companies, other platforms such as Android on the App Store, Apple trademarks in the name, terms reserved for the Kids category, emoji and capitals in the title, and wasted bytes in the keyword field. Every finding is a risk with a severity, not a verdict. The check runs in your browser; nothing you paste is sent anywhere. ## Common questions ### What are the most common App Store metadata rejection reasons? Names of other apps or companies, price or ranking claims in the name or keywords, mentions of Android or other stores, placeholder text, and descriptions of features the build doesn't have. The checker looks for each of these. ### Is the App Store keyword limit 100 characters or 100 bytes? 100 bytes. Plain Latin letters take 1 byte, letters like é or ü take 2, and Japanese, Chinese or Korean characters take 3, so a Japanese keyword field holds about 33 characters. ### Can I put free in my app name? Apple asks for no pricing information in the name, subtitle or keywords, and Google Play doesn't allow price or promotion words in the title. Say it in the description, and keep it accurate when the app has in-app purchases. ### Does a clean result mean my app will be approved? No. The checker reads only the text you paste. Review also looks at the build, the screenshots, the privacy answers and how the app behaves.